Guardian article: Why Elvis memorabilia is plummeting in value

Discussion in 'Music Corner' started by =)_Steve_K_(=, May 7, 2017.

  1. =)_Steve_K_(=

    =)_Steve_K_(= Forum Resident Thread Starter

    A search didn't turn up anything here, so....

    Can’t help falling in price: why Elvis memorabilia is plummeting in value
    As the King’s fans die of old age, and their collections hit the second-hand market, vintage Elvis records have never been cheaper

    Oobah Butler

    Sunday 7 May 2017 11.00 EDT

    From the moment Elvis Presley landed, we wanted every piece of him. This turned his old records into vinyl and shellac gold. While the value of discs by other popular mid-century artists such as Cliff Richard and Frank Sinatra dropped as time passed, Elvis’s didn’t. As an omnipresent figure, the prices of the King’s records rose to astronomical levels.

    Unearthing an original That’s All Right record became a £4,000 lucky strike; a set of five original Sun singles at one time fetched £25,000. This made them a sort of pension for many collectors. They packed items away, hoping one day to exchange them for a caravan in the Dordogne. However, this has all begun to change.

    In December 2015, an unheard, one-of-a-kind Elvis acetate surfaced at an auction house in Aston in the West Midlands. Widely publicised, and open to the worldwide market, the recording of Suspicion was expected to sell for £12,000. It achieved £6,500. This shocked many, but not collectors. It marked the arrival of a moment they had always feared. For the first time in popular music history, Elvis records and collections were dropping in value...

    If this is a part of a demographic trend, will we see this happen in ten years with the Beatles?


  2. Brendan K

    Brendan K Forum Resident

    wiseblood, somnar, GeoffC and 5 others like this.
  3. rene smalldridge

    rene smalldridge Senior Member

  4. Jackson

    Jackson Forum Resident

    MA, USA
    I hope so, i'm tired of seeing beat up old Beatles records with high price tags.
  5. lennonfan1

    lennonfan1 Forum Resident

    baltimore maryland
    not sure Elvis is tanking more than anything else, if you do a completed auction search on ebay his Sun records are still some of the most valuable 78's out there.. nice copies of the first album and the Christmas album also still fetch.
  6. Mr Bass

    Mr Bass Chevelle Ma Belle

    Mid Atlantic
    Once the original audience departs, the market becomes narrower and more selective as lennonfan notes. I would say we are at peak Beatles, Stones, Zep, Floyd. But that hardly means that everything will be worthless; just that the gap between the truly special and more ordinary items will widen.
    cmcintyre, Defrance, Dan C and 6 others like this.
  7. Jackson

    Jackson Forum Resident

    MA, USA
    I can tell you really like Elvis.
  8. Rose Decatur

    Rose Decatur Forum Resident

    The Beatles have a large youth fanbase still. I was 13 when the Anthology aired and became a fan, then there was another wave with "1." Also as long as current musicians (anyone from Kanye to Dave Grohl to Adam Levine to Rae Sremmurd) idolize and namecheck the Beatles there will be a portion of younger fans. But I've noticed in the past 15 years or so Elvis' reputation has plummeted.
  9. vinylbeat

    vinylbeat Forum Resident

    My friend's record store sells $5-$10 Sinatra LP's a lot quicker than common Elvis LP's priced the same. Never really gets in any rare 50's era Elvis stuff though. Lots of post 77' pressings and re-issues that kind of sit in the bins.
    hidden1one, AlienRendel and Fullbug like this.
  10. Flaming Torch

    Flaming Torch Forum Resident

    Interesting article. I really don't know if it will happen to the Beatles. Theirs is a smaller much more concise catalogue. Elvis sold many records and many different records cf the complete albums box recently released by Sony. Imagine that as a vinyl box of 200 gm records compared to the Beatles mono or stereo boxes. I am sure Elvis 78s and original Sun records will always cost a fair bit but poor condition movie soundtracks etc maybe not. As for 60 years on (I have been playing Elton today) I would guess Elvis and the Beatles will still be fairly well known amongst the general population.
    linclink likes this.
  11. 905

    905 Forum Resident

    Southern IL
    Boomer culture will last longer than Silent culture. Fairly or not, it's considered more contemporary and cooler.
  12. jwb1231970

    jwb1231970 Forum Resident

    The market was over saturated with Elvis back in the day, the Beatles have been overly cautious about this and smartly so.
    GTOJUDGE, Bryan Harris and Hamhead like this.
  13. Flaming Torch

    Flaming Torch Forum Resident

    Yes there are a lot of very poor condition albums from the big acts of the 1960s and 70s that seem to have ridiculously high price tags but at the current time Mr Vinyl and Mr Raawk are kings.
    hidden1one likes this.

    NYSPORTSFAN Well-Known Member

    new york, newyork
    Nope The Beatles are in a different league than Elvis Presley.
  15. Jackson

    Jackson Forum Resident

    MA, USA
    You do know kings are irrelevant, and have been for a long time.:)
    Flaming Torch and Tensilversaxes like this.
  16. Hamhead

    Hamhead Sinatra promo specialist

    Suspicion was a album track from "Pot Luck With Elvis" that came out in 1961, what was that seller expecting? the money that Graceland got from Jack White for that "My Happiness" acetate. Elvis records are turning in in the dollar boxes here, nice condition Living Stereos for $1. I can deal with that :winkgrin:.
  17. I read an article today...and I wish I could find the link to post...about how record shops are having a hard time selling Elvis Presley albums. Seems like they basically give theme away.

    According to the article, the Beatles could be in the same boat soon. I agree with that statement really. I see it in my local record shops. Very few Beatles albums have significant resale value.

    Any theories as to why that's the case? Like them or not, Elvis and The Beatles impact and importance are undeniable. They're easily as important as the Stones and Zeppelin, two bands who routinely move lots of albums at higher prices at used shops.
  18. Gaslight

    Gaslight Cave dwelller

    Northeast USA
  19. ibekeen

    ibekeen Forum Resident

    I'm not buying it. I think Elvis has more to worry about though. Near Mint Beatle copies will always sell.
    GTOJUDGE and somnar like this.
  20. Jack White

    Jack White Forum Resident

    Of the two local record shops I've been told by owners of both that they can't move Elvis LPs at all - the market [at least the record buying market] for Elvis has dried up. [When I trade Lps in, I try to offer something they're intersted in and can, in turn, sell. One time I asked if they would be interested in any Elvis records. The reply was not to bother, they couldn't sell what they had.] On the other hand they buy anything 'Beatles', that market is still strong. I'm guessing that eventually the demographics for anything and anyone grows old and then disappears.
  21. SinnerSaint

    SinnerSaint Music is Life

    SF CA US

    [ala CNN]
    Pat Boone is not as popular as he use to be!
  22. Gaslight likes this.
  23. My local shop has more copies of Beatles IV than you can shake a stick at, if that's your idea of a good time
    smilin ed likes this.
  24. When In Rome

    When In Rome It's far from being all over...

    With Elvis, I suppose if you had a mint LPM 1254 or LOC 1035 first pressing you might get a few quid for it but if you rolled up with a mid '80's pressing of Roustabout, or a pickwick 'I Got Lucky' you've probably lucked out?
    Perhaps we've reached a stage where there's enough Elvis albums out there in numerous formats for everyone on the planet, it's just the same darn title over and over?
    Or maybe the only people who are interested in Elvis these days are the people only interested in Elvis?
    I don't know... :rolleyes:
  25. RudolphS

    RudolphS Forum Resident

    Rio de Janeiro
    In Presley's case I think it depends very much on which records. If somebody's got some Elvis NM Sun 78's for sale for a bargain price, just gimme a call. Hey, you know what, I'll even accept VG++!
    andrewskyDE, JLGB, hidden1one and 2 others like this.

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