It seems that Classic Rock music has become the go to soundtrack for TV commercials. I guess Classic Rock appeals to the advertisers demographics. Even thought he wasn't the first when Pete Townshed licensed The Who's music for TV shows and commercials it stared a trend and now it's become the new norm. For the artist it's a windfall because they make money with the music licensing and may even have the possibility of re-starting careers. Classic Rock may be the soundtrack for my generation but it makes me feel old!